hubert keller


  • Creative direction
  • Project management
  • Photography production
  • Location scouting
  • Design development
  • Color palette
  • Complete templates &
    tool kit

T H E  B R I E F
Create a cookbook and a memoir, chronicling Chef Hubert Keller’s earliest experiences in his father’s Alsatian patisserie to his skillful adaptation of classic French cuisine for a South American palette and later a health-conscious United States.

T H E  S O L U T I O N
Mixing curling family photos and personal journals with Eric Wolfinger’s lush photography shot in Alsace, San Francisco, and Las Vegas, Hubert Keller’s Souvenirs takes you on a very personal journey of trial, creativity, and perseverance in realizing his dream of becoming a superstar chef.